If you have a Facebook business page (you should) and a personal page, this tip is for you!
On your personal profile (top right of the page, under your name) your employer is listed. Unless you have edited the link for “employer”, Facebook is sending everyone who clicks that link to dead end “employer” page, NOT a link to your Facebook business page.
Here’s the quick fix –
1. Go to your Business page
2. Copy the NAME of your page (not the URL)
3. Go to your personal profile.
4. Edit your profile and paste your Facebook Business page name in the employer field 🙂